HBR'S 10 MUST READS ON INNOVATION (WITH FEATURED ARTICLE "THE DISCIPLINE OF INNOVATION," BY PETER F. DRUCKER)

Name: HBR'S 10 MUST READS ON INNOVATION (WITH FEATURED ARTICLE "THE DISCIPLINE OF INNOVATION," BY PETER F. DRUCKER)
ISBN: 978-1-4221-8985-6

Take your business into the future-the right way. In these ten definitive Harvard Business Review articles, the world's foremost authorities on innovation demonstrate how to place the right bets when picking ideas to pursue, tweak new ventures through experimentation, and tailor your efforts to meet customers' most pressing needs.

Συγγραφέας: Harvard Business Review, Drucker, Peter F., Govindarajan, Vijay, Christensen, Clayton M.

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